Cookie Statement
This website is designed to provide you with an enhanced experience, and we achieve this by utilising cookies. These cookies serve analytical and marketing purposes, helping us understand and cater to your preferences. By continuing to browse the site, you agree to the use of these cookies. To accept all cookies, simply click the “Accept all” button below.
For more information, kindly refer to our Cookie Policy. If you wish to manage your preferences, click the “Manage” button. We strive to make your visit as enjoyable as possible.
Cookie Policy for CoverMy
This is the Cookie Policy for CoverMy, accessible from covermy.com.
What Are Cookies
As is common practice with almost all professional websites, this site uses cookies. Cookies are tiny files that are downloaded to your computer, to improve your browsing experience. This page describes what information they gather, how we use it, and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored, however, this may downgrade or ‘break’ certain elements of the site’s functionality.
How We Use Cookies
We utilise essential cookies to ensure the proper functioning of our website and to safeguard your information. In cases where you provide consent, we may also employ select optional analytics and marketing cookies to gain insights into your usage of our site and customise your experience. The information we gather may encompass details such as the name of your internet service provider and information pertaining to the pages you visited.
CoverMy Limited may, on occasion, share anonymised data collected from cookies, including visitor trends, with third parties for research and statistical purposes. This is done to assist us in optimising our websites and enhancing the targeting of advertisements. Additionally, CoverMy Limited may periodically analyse IP addresses, user agent strings, or other anonymous data sources to further improve our services.
Third-Party Cookies
In certain circumstances, we utilise cookies from trusted third parties. Below, you will find information about the third-party cookies that may be encountered on this site.
Our website incorporates Google Analytics and Force24, highly reputable analytics solutions widely used on the web. These cookies help us gain insights into your site usage and enhance your experience. They may track metrics like your duration on the site and the pages you visit, enabling us to create compelling content. For more details on Google Analytics and Force24 cookies, please visit their official pages.
Periodically, we may conduct tests and make subtle adjustments to the website’s delivery. During such testing phases, these cookies ensure a consistent experience for you, while also helping us identify the optimisations our users appreciate most.
As a product-oriented business, it is essential for us to understand statistics related to visitor purchases. These cookies enable us to track such data, enabling accurate business predictions and facilitating monitoring of advertising and product costs to ensure the best possible price for you.
First-Party Cookies
Our website will also incorporates First-party cookies, from Force24 a very reputable marketing platform widely used. Force24 cookies are first party cookies and are enabled at the point of cookie acceptance on this website.
The information stored by Force24 cookies remains anonymous until:
Our website is visited via clicking from an email or SMS message, sent via the Force24 platform and cookies are accepted on the website.
A user of the website completes a form containing email address from either our website or our Force24 landing pages.
The Force24 cookies will remain on a device for 1 year unless they are deleted.
Consent Management (Usercentrics)
We use Usercentrics as our Consent Management Platform (CMP) to ensure that all cookies and similar tracking technologies on our website comply with applicable data protection laws, including GDPR and the UK Data Protection Act.
Usercentrics enables us to:
• Collect, record, and manage your cookie consent preferences in a transparent manner
• Display our cookie banner and obtain valid consent before any non-essential cookies are activated
• Store proof of consent as required for regulatory compliance
• Allow you to update or withdraw your consent at any time
When you visit our website, Usercentrics sets essential cookies to remember your privacy preferences and manage the activation of optional cookies. These cookies do not collect personal data beyond what is necessary for consent logging and cannot be disabled, as they are required for the website to honour your privacy choices.
For more details on how Usercentrics processes data, please refer to their privacy information at:
https://usercentrics.com/privacy-policy/
You can review or change your cookie preferences at any time using the “Change Privacy Settings” link at the bottom of our website.
Other Tracking
We also use similar technologies including tracking pixels and link tracking to monitor your viewing activities
Device & browser type and open statistics
All emails have a tracking pixel ( a tiny invisible image ) with a query string in the URL. Within the URL we have user details to identify who opened an email for statistical purposes.
Link Tracking
All links within emails and SMS messages sent from the Force24 platform contain a unique tracking reference, this reference help us identify who clicked an email for statistical purposes.
Analytics Cookies
Source: covermy.com
Name: _ga
Description: Google Analytics cookie used to calculate visitor, session, and campaign data and track site usage. Stores information anonymously.Source: covermy.com
Name: ga*
Description: Stores and counts page views.Source: covermy.com
Name: _gid
Description: Tracks how visitors use the site and supports performance reporting. Includes visitor numbers, sources, and page visits.Source: covermy.com
Name: gat_gtag_UA*
Description: Stores a unique user ID.Source: covermy.com
Name: _gat_UA-*
Description: Used for user behaviour tracking.Source: covermy.com
Name: _gcl_au
Description: Used by Google Tag Manager to test advertisement efficiency.Source: covermy.com
Name: f24_autoId
Description: Temporary identifier used to track anonymous information before linking to f24_personId. Deleted after 6 months if anonymous. Non-essential, first-party, persistent (1 year).Source: covermy.com
Name: f24_autoId
Description: Identifier generated per contact in the Force24 system to track behaviour and form submissions for personalisation and segmentation. Non-essential, first-party, persistent (1 year).
Advertisement Cookies
Source: covermy.com / doubleclick.net
Name: doubleclick.net
Description: Used to check whether the user’s browser supports cookies.
Disabling Cookies
You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of this site. Therefore, it is recommended that you do not disable cookies.
How To Manage Cookies
Upon your initial visit to our site, a pop-up will appear, giving you the option to accept strictly necessary cookies or opt for additional optional cookies such as advertising or analytics cookies, or both. You can modify your preferences anytime by clicking the ‘Change Privacy Settings’ link at the bottom of the browser, which will bring up the same pop-up.
Note that you have the ability to configure your browser to reject all cookies, and instructions for removing cookies from your browser can be found in the websites listed at the bottom of this cookie policy. However, disabling strictly necessary cookies may impact the functionality of our website features.
More Information
Hopefully, that has clarified things for you. If there is something that you aren’t sure whether you need or not, it’s usually safer to
leave cookies enabled in case it does interact with one of the features you use on our site.
However, if you are still looking for more information, you can contact us through one of our preferred contact methods:
Email: marketing@covemy.com
Phone: 0345 402 7070
For further information about cookies visit www.aboutcookies.org or www.allaboutcookies.org (which is run by IBA Europe)
This cookie policy was generated by CoverMy Limited.
